Professional Development sessions are still in the planning stage, but here’s what we’re looking to provide:
We’ll have a panel of editors who will talk about how they work with freelancers and PR folks, what’s new with their publications and the business in general, and then open it up for your questions.
Speaking to Different Audiences
The Greater Palm Springs CVB seeks to attract a wide range of audiences to their destination. A panel from the CVB will tell us how they tailor their messages to different audiences—for example, those interested in Coachella, art, architecture, golf, Rat Pack history, etc. They’ll address how their messages and ways of communicating have evolved and discuss what tools they use to convey the right message to the right audiences.